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Post your business idea.
Pitch your business idea at the virtual Hatching.
Win $2000!

About Us


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The Hatching is part of a community-wide effort to support local entrepreneurs and make the Lansing region a great place to start a business. This event helps move new business ideas from concept to reality, and provides winners with funding, legal support, market research and more.

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The Hatch

WHEN
June 11, July 9, Aug 13, Sept 10, Oct 8
6-8pm

WHERE
Live streaming from LEAP's Facebook page

WHY
Cheer on Lansing's next big idea!

TIMELINE

August
Submit ideas by August 6
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Rules



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  • Must be located in the Lansing Region (Clinton, Eaton, Ingham or Shiawassee county), or willing to relocate locally.
 
  • Must still be in idea phase: No previously formed companies (registered LLC, Corporation, etc.) allowed to present, unless formed within six months of event date.
 
  • Must be legally able to reside and work in the United States.


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  • 5 minutes to pitch virtually via Zoom.
 
  • Event is streamed live online from LEAP's Facebook page and YouTube channel.
 
  • Judges deliberate after pitches and pick the night's winner.


  • Specifics

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    • One post per company, per event.
     
    • Once selected to pitch, you will be required to work with a coach prior to the event. Contact Anum Mughal at anum@purelansing.com to connect with a coach.
     
    • Video, audio or live demonstration in presentations is NOT allowed.

    Sponsors




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    In partnership with



    Sponsors


    Participate

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    Whether you have the next brilliant idea or want to be part of the next big thing, come participate. Experience the thrill of competing and pitching for the prize amongst your peers and fellow entrepreneurs.


    Join the Competition, Be the Next Winner

    Submit your idea below. If your idea is voted into the competition, $2000 in prize money could be yours!

    Loading…

    Voting for the 2024 Hatching has been suspended.r

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    Come and Check Out the Event

    Whether you have friends competing or just want to check out the event, come out and be a part of the Hatching Community.

    • It's completely F R E E to attend this event.
    • 6pm - 8pm EST | Jun 11 / July 9 / Aug 13 / Sep 10 / Oct 8
    • LEAP's Facebook page



    Hall of Fame

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    2024 Winners


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    Power in Passion

    September | LEAP

    $2000


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    Tantay

    September | Foster Swift

    $1000


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    Friendly Farms

    September | LEAP

    Glory winner


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    AssemBIO

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    $2000


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    UpROOT

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    $1000


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    Drinkery

    March | Retro Duck

    Glory



    2018 Winners



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    Hatched|MSU University Club

    An adaptive travel app that uses your Facebook profile and activities in the app to help you find your next activity, because life happens.


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    GoSpot: Runner Up

    Hatched|MSU University Club

    GoSpot is designed to repel water spots from your GoPro or action sports camera. Don't risk ruining the perfect shot with a water spot.


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    Orindi Ventures: Glory Vote

    Hatched|MSU University Club

    Orindi Ventures focuses on bringing to market a low profile and passive mask that allows the user to breathe warm air and reduce energy expenditure in the coldest of environments.


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    Horizon

    November|Created to C

    An adaptive travel app that uses your Facebook profile and activities in the app to help you find your next activity, because life happens.


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    Pylon

    October|MSU Undergraduate Entrepreneurship

    Self contained sports equipment with embedded cameras to eliminate human error in sports games.


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    R&R

    September|The Fledge

    R&R is an app that keeps track of what you have in your pantry by taking a picture of your grocery receipt and then gives you recipes based on what ingredients you have.


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    Milk Ca$$h Project

    August|Foster Swift


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    MyCar Mobile

    July|Greater Lansing Hispanic and Black C.C.

    A mobile application which aims to assist people in finding parking spaces and reserving them from their device.


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    Friends Host

    June|MSUFCU

    A social media service similar to Airbnb that connects frequent travelers with additional housing options.


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    Bubbly

    May| Loomis Law

    Bubbly is a refreshing sparkling water made with organic caffeine and natural flavor. We also give back to the community and environment!


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    Spiked Bean Exchange

    April|LEAP

    An emerging coffee leader by infusing our brews with a touch of spirits, while offering a coffee-shop atmosphere for gathering and an exciting New York Stock Exchange-like experience.


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    Orindi Ventures

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    Orindi Ventures focuses on bringing to market a low profile and passive mask that allows the user to breathe warm air and reduce energy expenditure in the coldest of environments.


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    SteriDev

    PROTO|

    SteriDev’s first product is CleanCase, a single-use sterile case and method of transfer that safely places mobile devices in the sterile field.


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    Û-Chef

    February|Spartan Innovations

    We deliver pre-portioned and prepped ingredients, helping you cook delicious meals in 20 minutes or less.


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    GoSpot

    January|LEAP

    GoSpot is designed to repel water spots from your GoPro or action sports camera. Don't risk ruining the perfect shot with a water spot.



    2015 Winners


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    Sweet Encounter

    December| MSU Innovation Center

    A boutique style gourmet bakery and cafe specializing in scrumptious, made from scratch gluten free desserts.


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    Mature humor card game with a goal to make everyone laugh without laughing yourself, if you laugh, you will be punished.


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    Sweet Encounter

    October|LEAP

    A boutique style gourmet bakery and cafe specializing in scrumptious, made from scratch gluten free desserts.


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    Add Me

    September | Smart Zone

    An app used to share contact information and social media profiles as quickly as possible.


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    Remark Clothing

    Fashion Hatching | Foster Swift

    Our unique pieces-made from reclaim t-shirts and are an intelligent, ultra-modern design-blare the message that our generation is not satisfied with fast fashion.


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    Jim Nugent Instrument Works

    August | Maner Costerisan

    A percussion instrument craft business that makes custom and handmade products comprised of local and more sustainable natural materials.


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    Legacy Shave

    July | Spartan Innovations

    A shaving brush accessory that attaches universally to today's shaving cream/gel cans. It is the ultimate shaving experience.


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    Cutting The Cable

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    By utilizing the wireless communications of smartphones, we can create a low cost adapter to replace expensive scoring equipment for fencing.


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    Spray N Play

    May | MSU Engineering

    We believe that there is a better way to play with and display your Legos. Spray N Play is a temporary sealant that holds them together.


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    Scratch X

    April | LEAP

    This smart wristband provides a new way for OCD sufferers to conquer their compulsions using push notifications and spatial control.


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    Safety Sit

    March | City of East Lansing

    Safety Sit is a new concept to assist both patients and physicians in a hospital. The goal is to make a less strenuous way to get the patient out of bed.


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    Brew Export

    February | Loomis Law

    Brew Export is an international distribution business for craft beer brewers! Would you want a craft brew on a beach in Mexico?


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    Clean Case

    January | Capital Area Angels

    CleanCase is an exciting new concept to utilize mobile devices in surgical procedures. Surgeons can now feel confident with this sterile solution!



    2014 Winners


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    OneSound

    December | Sparrow

    OneSound is an exciting new app that allows everyone to be the DJ. These 4 MSU students are hard at work to make your next party even more enjoyable.


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    Mini Maker

    November | PNC Bank

    Mini Maker is an idea for a new children's play space dedicated to the builders, makers, tinkerers, and innovators of our younger generation.


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    Maizena 3D

    October | PNC Bank

    Maizena 3D stems from Lansing Maker Week and is attempting to change the way 3D printing is done using simple household products.


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    GAIA

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    GAIA provides a solution that helps auditors who have specific qualifications, proven skills and competencies find assignments from their customers.


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    Winner's Catalog

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    Winner's Catalog is t-shirt company that capitalizes on the trend of wearing a shirt with picture of you wearing shirt with another picture on it.


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    Thughts

    July | Jackson National

    Thughts is a web and mobile application that would allow friends to contribute towards a gift for their mutual friends.


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    JuryMind

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    StairWalker

    May | Spartan Innovations

    StairWalker is a walker that can be used on flat ground and up and down stairs.


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    US STEM Solutions

    April | LEAP

    US Stem Solutions connects students and employees with STEM (Science, Technology, Engineering and Math) careers.


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    BookBrainer

    March | Startup Weekend

    BookBrainer sends single quiz questions to your phone every day to help you retain key points from your reading material


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    TheraB Medical

    February | LEAP

    Swaddle Mi Billi is a wearable treatment for infant jaundice that promotes maternal-infant bonding and breastfeeding during treatment.


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    Go Green Trikes

    January | Loomis Law

    Go Green Trikes is a green delivery service that uses heavy duty electric-assist trikes.



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    What's Mapnin'

    November | MSUFCU

    This online retro map offers a whole new way to see what's hapnin' in town. It's a hand drawn caricature map of the landmarks, business and culture that make up Lansing.


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    Folyo

    October | MITN

    Folyo is a social e-commerce platform that allows college students to sell their artwork.


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    Highbrau Solar Brewing

    September | MSU Enet

    Highbrau seeks to use solar power for brewing beer, which would make the beer tastier and the process better for the environment.


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    Chaible

    August | CommonWealth

    Chaible is an and end table that converts into a chair, perfect for dorm rooms.


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    Poochie Bowl

    July | Spartan Innovations

    The Poochie Bowl is designed to keep long dog ears dry and clean and out of food and water.


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    Eightfold Marketing

    June | LEAP

    Eightfold Marketing is a multi-platform marketing and creative team, focused on advanced, artistic digital content, and strategic marketing concepts that will help business's express themselves, and improve their bottom line




    Startup Community


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    Don't miss out on all the entrepreneurial activities around the area. Visit businesses, listen to pioneers, and make strong connections in the local scene.



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    Contact Us




    The Hatching

    • 1000 S. Washington Ave., Suite 201
    • Lansing, MI 48910


    Contact Form